“Farrell plans to meld live music and sumptuous street food with visual media, theatrical production, special effects, and other immersive storytelling elements (the kind used to design sophisticated theme park attractions) to transport visitors to a mythical Southeast Asia outpost dubbed Kind Heaven. It’s a $100-million gamble in a city that embraces the audacious.
It’s a bit difficult to succinctly describe the concept, but Farrell takes a stab at it. ‘I consider Kind Heaven to be a great social experiment,’ he says. ‘One in which Las Vegas excitement plays off the latest technologies, while various live entertainment platforms perform as a symphony.’ …”